The Otherness cases

Corteva Agriscience
Digit Transform

From the field to the digital feed.

AWARENESS

Drive digital transformation in the agricultural sector during the pandemic by connecting with farmers through social media.

LEVERAGE

We built Corteva’s digital presence from the ground up, developing strategy, content, and integrated campaigns to build awareness, position products, and grow community.

RESONANCE

Top 3 agri-brands on social media in Mexico.

  • K+

    Followers on Facebook and Instagram

  • K

    Organic interactions

  • K+

    Posts

  • %

    Average engagement rate

  • M

    Total reach